This document link below will help you figure out who your people are and there wants fears and benifits
Download this pdf here and print it out
About The Post
Why You Should Know You Audience
Other Things To Keep In Mind
Demographics
Dont over think it. Demographics are just a way to categorize people so you can use this as well as the finding joe and kaly document to determine who your people are that you should be focused on.
Type of Demographics (These are not in order of importances
- Age
- Religion
- Gender
- Location
- Race
Pychographics
Description I will come up with a better name I swear but think of these as common problems or benifits that bring people together. They go beyond the demographics but combined with them it can help yo further isolate you core audience or core person. That core person thing will be more important when you make content but still good to keep that in mind here. Niches are kind of another way of saying pyscographic
Types of pyschographics
Benifits
- pay bills
- clear debt
- save in general
- save for a trip
- fix credit
- Free yourself from your job or a 2nd partime job
- free yourself from the gig economy
- buy something for you kids
- self improve on the financial level
- convert social media time into productive time
- monetize your audiance
- buy certain product you can currently afford
- I will provide a list of alot based on different things.
Final Word
Just to leave you with the right mindset on this even if you have not done anything, we all have our experiences and unique situations. Listen to this to give you insite if you dont know where to start